Newcastle – a new challenge for the DriveGreen project
From April to June 2016, Dan Podjed, DriveGreen’s principal investigator, will be based at the Durham University, UK, via the COFUND Policy & Enterprise Fellowship.
Since 2011 this scheme, established between Durham University and the European Union, has gathered scholars, researchers, policy makers or practitioners from around the world and across the full spectrum of science, social science, arts and humanities to address themes of global significance in collaboration with Durham's Research Institutes and researchers.
The plan of his work for the 3-month fellowship involves researching the 1, 2, 3 smartphone application in Newcastle upon Tyne, located near Durham, to add to studies conducted in Ljubljana, Belgrade, and Budapest thus contributing to a cross-cultural comparative examination of smartphone app’s capacity to encourage sustainable mobility in diverse locations. Research focuses on the socio-technical practices entailed in driving and alterations resulting from the application. The same research methodology and recruitment mechanisms tested successfully in Central and Southeastern Europe will be applied in Newcastle. The findings will reveal elements of the application requiring adaptation to make it more efficient and amenable for UK drivers. (Photo: Dan Podjed, Sara Arko)
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